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New benchmarks and key tools to help marketers measure cross-device conversions

jun 17, 2015By admin

Consumer behavior is undergoing a massive shift: the consumer journey has fragmented from a series of predictable media sessions to hundreds of “micro-moments,” where people turn to the nearest device to solve an immediate need. Our goal is to helpRead more…

jun 17, 2015admin

Reminder: Upgrade your URLs by July 1, 2015

jun 16, 2015By admin

In February, we announced Upgraded URLs – a faster and easier way to manage your URLs in AdWords. With Upgraded URLs, you’ll be able to manage your landing page and tracking information separately using the new final URL and trackingRead more…

jun 16, 2015admin

Through the Google lens: Search trends June 6-11

jun 12, 2015By admin

LeBron and Steph. Marge and Homer. Matt and Sweat. These duos had people searching this week. Read on for more:JailbreakTwo prisoners made headlines this week after escaping from the Clinton Correctional Facility in upstate New York. People are coming toRead more…

jun 12, 2015admin

A YouTube built for gamers

jun 12, 2015By admin

As a kid, I spent hours on the living room couch playing video games with friends, taking turns trying to beat Ganon in “Ocarina of Time” and trading Pokémon until I had all 151. Soon controller passing and Game BoyRead more…

jun 12, 2015admin

2015 update to Google Shopping Feed Specification and Google Product Taxonomy

jun 8, 2015By admin

 This year we’ve updated the Google Shopping Feed Specification together with our Google Product Taxonomy. The goal of these changes is to create a richer experience for customers searching for your products online and to simplify the process of providingRead more…

jun 8, 2015admin

Trip Bundles in Inbox by Gmail

jun 8, 2015By admin

Posted by Thijs van As, Product Manager I frequently travel to Mountain View and Seattle and always have a mess of related emails at the end of my trip. For example, last time the final tally was four about myRead more…

jun 8, 2015admin

Through the Google lens: Search trends May 29 – June 5

jun 5, 2015By admin

From a seriously groundbreaking “Vanity Fair” cover model to a sporting trifecta, see what the Internet was searching for this week. “Call me Caitlyn”Caitlyn Jenner topped the trends this week, with more than 10 million searches since she introduced herselfRead more…

jun 5, 2015admin

Quick answers to quick questions

jun 5, 2015By admin

Often when we use our mobile phones, it’s for something fast in the moment. We see a food item we can’t identify, or hear a song lyric, and want to know more—quick answers to quick questions. So we’re bringing aRead more…

jun 5, 2015admin

A changing playing field for women

jun 5, 2015By admin

There’s no question the world is wild about football. Last year, we watched in awe of the 2.1 billion search queries related to the World Cup. And regardless of whether it’s a tournament year, football (or soccer if you please)Read more…

jun 5, 2015admin

Better battery life for your laptop

jun 4, 2015By admin

Adobe Flash allows web pages to display rich content—but sometimes that can put a squeeze on your laptop’s battery. So we’ve been working with Adobe to ensure that your experience on the web can be power-efficient as well as richRead more…

jun 4, 2015admin
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